With heated and ventilated seats, dual-zone climate control and premium leather trimmings modern pickups aren’t just built to work; they can also serve as full-fledged luxury vehicles. They offer available features that were once the exclusive territory of flagship sedans.
Ten years ago who would have guessed pickups would be equipped with eight-speed transmissions, like the 2013 Ram 1500? Who would have thought racing-grade twin-turbo V6s with direct fuel injection would ever end up under the hood of a truck? EcoBoost technology powers a huge chunk of F-150s sold each month.
Today’s trucks are worlds apart from where they were just a few years ago. They offer more capability, luxury and style than ever before. When it comes to amenities some of them can rival the likes of BMW’s 7 Series, yet they can still haul a yard of gravel. Beat that, car!
