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2013 Hyundai Elantra Coupe to Hit Honda Where it Hurts: 2012 Chicago Auto Show
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Set to be unveiled later today at the Chicago Auto Show, Hyundai is expanding its Elantra lineup with a two-door coupe. De-dooring the Elantra is part of the company’s strategy to pull younger buyers in who they say are willing to sacrifice practicality for coupe appeal. It’s also a product targeted squarely at the Honda…
Hyundai Gives Details on Sonata Hybrid Lifetime Battery Warranty
As result, there has been much speculation in regards to exactly what this battery warranty covers and doesn’t cover, though Hyundai, in an attempt to address these rumors has finally set the record straight.
2013 Hyundai Elantra Touring to Bow at Chicago Auto Show
Recently the 2013 Hyundai Elantra Touring was spied testing in Canada, and it appears that the second generation of its Hyundai Elantra Touring model will make its American debut at the upcoming 2012 Chicago Auto Show. The new Elantra Touring won’t be the only Elantra variant making its debut as the Korean automaker is also…
Hyundai-Kia “Rivalry” Could Hinder Growth
Frank Ahrens, a spokesman for Hyundai, said the car-to-car rivalry between the two brands, extends to all segments; further complicating matters is the fact that although Hyundai and Kia are overseen by the same chairman (Chung Mong Koo) and share a development center, they are run as two separate companies and arch rivals at that.
Kia Track’ster Photo Released: Chicago Auto Show Preview
Kia‘s new Track’ster concept is set to be debuted at the 2012 Chicago Auto Show, and Kia is building more hype today as the Korean brand released a new photo of the sporty crossover. While it is only a picture of the back end of the car, it shows some interesting design elements, namely the “C” shaped…
Hyundai Still Mulling Premium Brand
Despite previous reports to the contrary, Hyundai is reportedly still considering launching a premium sub-brand. The plan would be to branch-off the Genesis name plate into its own marque, creating a mental gap between disparate products, that range from the $12,545 sub-compact Accent, all the way to the $59,000 Equus. This latest rumbling is more…
Kia Soul’ster Concept Under Final Assessment For Production
Unveiled at the 2009 Detroit Motor Show, the Kia Soul’ster concept dared to prove basic transportation could also be stylish and interesting. Three years have come and gone but new information has finally surfaced about the Kia, buried in a press release about the Track’ster concept – set to be unveiled at the Chicago Auto…
Kia Trackster Concept Teased Ahead of Chicago Auto Show
Kia is looking to create some excitement at next week’s Chicago Auto Show, debuting a new concept car called the Track’ster. Based on the brand’s popular Soul crossover, the hopped-up Track’ster will be the “ultimate performance” Soul and feature sleek new body that does away with two doors for an aggressive coupe look. There are…
Justin Bieber Autographed Hyundai Genesis Coupe Sells For $40,000
The Hyundai Genesis Coupe pop star Justin Bieber signed and put on auction for charity sold late yesterday for $40,000. Most of the time when a celebrity has something to do with cars, it means there’s a specialty line being made, like a Funkmaster Flex edition Ford Explorer – ugh! This wasn’t one of those…
Hyundai’s Final Super Bowl Ad Showcases the Genesis Sedan [Video]
Last but not least, Hyundai’s fifth and final Super Bowl ad showcases the Genesis sedan. Titled “Faster Acting,” this 30-second commercial highlights the new 429-horsepower Genesis R-Spec sedan. It helps tie together the theme of performance, so the pre-game spots are bridged with the in-game ads. It’s your run-of-the-mill car ad – no cheetahs or…
Hyundai Elantra Takes A “Victory Lap” During The Super Bowl [Video]
Adding to Hyundai’s Super Bowl ad lineup, the automaker’s fourth commercial focuses on the Elantra. Celebrating its 2012 North American Car of the Year victory, the Elantra takes a 30-second “Victory Lap” during the game. The Elantra won the award in January, and what better time than the Super Bowl to celebrate the big win….
Watch Hyundai’s Genesis Coupe Super Bowl Ad “Think Fast” [Video]
The third Hyundai Super Bowl ad features the Genesis Coupe… and if you believe everything you see, it can actually bring someone back to life “Think Fast,” a 30-second spot that will play in the fourth quarter of the game, features Bob, a recurring character that will star in Hyundai’s social media plans. In the…
Hyundai Veloster Turbo Races A Cheetah In Super Bowl Ad [Video]
We introduced you to the first of Hyundai’s Super Bowl ads today. Well, Hyundai isn’t stopping with just one – we’ve got our hands on another ad for you to preview before the big game. In a 30-second ad titled “Cheetah,” which will be shown sometime during the first quarter of the game, a cheetah…
Real Employees Star and Sing in Hyundai’s Super Bowl Ad [Video]
We’ve got a full 60 second commercial that’s set to air during this weekend’s Super Bowl game. It’s from Hyundai and it features a musical performance by actual Hyundai employees. The rumor floating around is that the ad was inspired by Hyundai’s founding chairman, Chung Ju-Yung and his “words of determination and encouragement.” Titled “All…
Kia Rio 3-Door Announced for Europe, America Misses Out
Similar to the Ford Fiesta, Europeans will be able to enjoy the cooler and more fun 3-door Kia Rio while Americans are stuck with the less-cool 5-door and downright dull sedan variants. The Kia Rio 3-door has gone on sale in Europe, starting at £9,995 or around $15,715 based on recent conversation rates. The 3-door model…
Rhys Millen Turns Hyundai Veloster Rally Car Into an Awesome Golf Cart [Video]
Hyundai and Rhys Millen Racing deserve a round of applause for their recent video antics that spread through the Internet like a leaked photo from a celebrity cell phone. This time around, the team took their Veloster Rally Car out to the golf course where it replaced the traditional golf cart. Almost everything you can…
2013 Hyundai Santa Fe Photos Leaked
The next product in the busy Hyundai launch schedule has been leaked online, with new photos showing the 2013 Santa Fe from different angles. One of the oldest models in the current lineup, the photos show just how dramatic a design change this will be, gaining the brand’s new “fluidic sculpture” design language. Notable is…
Kia Super Bowl Ad Teased With Model Adriana Lima [Video]
Kia released information on their newest Superbowl commercial last week, but now the Korean automaker is teasing us a little more with a 15 second video spot featuring supermodel Adriana Lima in slow motion as the Chordettes classic “Mr. Sandman” sings sweetly in the background. The slogan for the Super Bowl spot is “Drive the…
2013 Hyundai Elantra Touring Spied Testing in Canada [Spy Photos]
If there were any doubts that Hyundai is planning to offer a second generation of its Elantra Touring in North America, this should pretty much do away with them. Spied parking in an underground condo garage in Toronto, Canada and sent to us by a friend who runs the Endras BMW Blog, the spy photos…
Kia Racing to Defend 2011 Grand-Am Championship
Kia Motors America’s motorsports program hit a new high last year grabbing the Team and Driver titles in the 2011 Street Tuner (ST) class in the Continental Tire Sports Car Challenge. Now they’re looking forward to 2012 with new driver pairings for both the number-10 and number-12 Infinity Audio Forte Koups. The first race of…
Hyundai Planning Major Push on VW Home Turf
Hyundai has made incredible gains in the global market, challenging larger automakers in markets they once dominated. While Volkswagen has globally sold a record number of vehicles in 2011, Hyundai Motors and its Kia affiliate have exceeded VW’s numbers in the United States. According to senior analyst of auto website Edmunds.com Jessica Caldwell, “Hyundai offers…
Hyundai 10-Speed Transmission Under Development
It’s anything but a secret: more gears mean better gas mileage. Mercedes-Benz packs a seven-speed automatic into many of its cars, Lexus uses an eight-speed transmission in its LS sedans, but these amply geared boxes are generally the things of luxury cars— until now. We were the first to report that Hyundai had a 10-speed…
Kia Optima, Rondo Recalled for Airbag Issues
Kia says it will be notifying owners of the affected vehicles, suggesting to take the vehicle to an authorized dealer who replace the airbag clock spring assembly.
Hyundai Sonata Hybrid Gets Lifetime Battery Warranty
Hyundai appears to be strengthening its position in the hybrid marketplace, announcing that the Sonata Hybrid will get a lifetime warranty on its battery pack. Hyundai hopes that by offering a lifetime warranty on the Sonata Hybrid’s battery that it’ll persuade buyers still skeptical about the long-term life of a hybrid battery. Hyundai CEO John…
