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Fiat is an Italian automaker known for building small cars, as well as aircraft and trains. The Fiat 500 being sold in America marks Fiats return to the US after 25 years of absence. Fiat acquired the Chrysler brand family in 2009. Models to watch: Fiat 500,500L
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Fiat Raises Stake in Chrysler to 25 Percent
Fiat is expected to increase its stake by another 10-15 percent this year, provided Chrysler meets some additional milestones, including sales growth in markets outside of North America and building a vehicle that gets more than 40 miles per gallon.
Detroit 2011: Fiat 500 Gets a Mopar Makeover
Chrysler set its Mopar division on the Fiat 500 for the 2011 Detroit Auto Show and the Italian runabout emerged with a matte black makeover and a number of other upgrades. Double blue stripes stand out sharply against the black paint while chrome accents provide some added flair. Other accessories include gloss black wheels, a…
Mopar-Equipped Fiat 500 Heading to Detroit Auto Show
Having already announced almost an entirely new lineup of vehicles in 2010, Chrysler is planning to put the focus on accessories at the Detroit Auto Show next week. Among the list of Moparized vehicles will be the new 2012 Fiat 500. Painted matte-black, the small Italian runabout gets a double blue stripe package, as well…
Fiat Looking To Increase Stake In Chrysler Ahead Of Possible IPO
Fiat is looking to up their stake in Chrysler from 20 percent to over 50 percent, according to reports in the Detroit News. Fiat was awarded a 20 percent stake in the company as part of Chrysler’s bankruptcy proceedings in 2009, and can increase its ownership as it passes a series of milestones. Marchionne also…
Fiat Strada Sporting: A More Dynamic Pickup-Car Hits the Market in Brazil
Brazil has become a very important market for car companies. It is now the fourth-largest car consuming market in the world, and one of its most popular segments is car-based pick-up trucks. These vehicles make-up about 7 percent of the market in Brazil. Fiat, which is the largest volume brand there, is now going to…
Next Small Jeeps Will Use Fiat Architecture, Be ‘100 Percent Jeep’ Says CEO
Jeep brand CEO Mike Manley, recently announced that the next generation Jeep Compass and Patriot, scheduled to be launched some 18 months from now, will adopt one of Fiat’s front-drive platforms.
Next Jeep Compass Could Get Diesel Power
Jeep‘s entry-level Compass model could get a diesel powerplant when the current soft-roader is replaced with an all-new model in 2013. According to officials at Chrysler, the replacement vehicle for both the Compass and Patriot could get an oil-burner which would be sourced from Chrysler’s new Italian owners at Fiat. Currently the Compass is sold…
Fenice Milano and Romeo Ferraris Team Up on Abarth 500 Monza
With all the flashiness and gaudiness of Fenice Milano’s recent entries to the aftermarket world, it’s refreshing to see that Romeo Ferraris was able to tame the tuner down a built to introduce a nice Abarth 500 to the world. Paying tribute to the legendary race circuit, the Monza edition adds a bit more sport…
Lancia to Unveil New Chrysler 300 Based Flagship Sedan at Geneva Auto Show
Fiat will look to reinvent its struggling Lancia brand at the Geneva Auto Show, breathing some life into the marque by unveiling its new flagship luxury sedan. Rather than an all-new vehicle or some small European-style model, the new Lancia luxo-barge (rumored to be called Thema) will be a direct result of Fiat’s takeover of…
Fiat 500 Bicolore Debuts at Bologna Motor Show
The seemingly endless stream of limited edition Fiat 500s doesn’t seem to end. Adding onto the list is Fiat’s announcement of their 500 Bicolore, which is surprisingly simple. The Bicolore will simply be a standard Fiat 500 sporting a two-tone paint job, white on the top and red on the bottom. Revealed at the Bologna…
Novitec Tuned Abarth 500 Delivers 212-HP of Fun
With Fiat’s 500 about to hit dealers in North America, we’re about to see an influx of aftermarket tuners producing products for the Italian car and all its many variants. Novitec, a famed Ferrari tuner, has taken the Italian hatch and added its own twist. Starting with Abarth’s high-performance version, Novitec is offering several different…
Fiat USA Opens Online Store for All Your Guido Needs
Move over Ferrari, Fiat has just launched its own online store here in the U.S., where you can buy everything from Fiat-branded hats and sweaters to Espresso makers. It’s sure to be a hit with the Jersey Shore crowd and ‘Guidos’ everywhere, we have to admit that these are some pretty stylish items. Just in…
Fiat 500 Prima Edizione Models Sell Out in Canada in 12 Hours
Going, going, gone! If you waited to order a Special Edition Fiat 500 in Canada yesterday, you’re out of luck. This model is sold out – after just 12 hours! Chrysler Canada offered the Fiat 500 Prima Edizione models to the public yesterday (November 23) at one minute after midnight, and were completely sold out…
Fiat 500 Tuned by Hamann to 275-HP
With the Fiat 500 having just launched at the LA Auto Show, the aftermarket has already started releasing plenty of toys for the Italian economy car. Set to debut at the Essen Motorshow in Germany later this month, Hamann and H&R have teamed up to release their Fiat 500 rendition and there’s quite the surprise…
Fiat 500 Abarth Police Car Headed to Essen Motor Show
Like a matte-black paint job, dress any old car up like a police cruiser and its instantly cool. But what if the car is already a fine machine? Well then, that’s something special. Debuting at the Eibach Springs booth at the Essen Motor Show this year will be a Fiat 500 Abarth model sporting Polizia…
Fiat Debuts First American TV Ad In 27 Years
This television ad, the first Fiat has produced for North American in almost 30 years, is longer than your average 30 second spot, and makes it clear that the new 500 isn’t just for the teeming masses, but people who like to enjoy life. Filled with images of happy people and young families, the Fiat…
Fiat 500 To Be Sold By Ferrari Distributor In Canada
Fiat released their list of retail outlets in the United States and Canada, and one interesting tidbit jumped out at us. While 99% of Fiat franchises are paired with Chrysler dealers, one company, the Remo Ferri Group of Automobiles, which operates two Ferrari locations in the Toronto area, is listed as a distributor. A more…
Chrysler Announces First 130 U.S. Fiat Dealers
And although a few 500s will be arriving in dealerships next month, none will be officially sold until January 2011, and even then they’ll only be trickling out in small numbers.
LA 2010: Fiat 500 Debuts With Focus on Passion, Fuel Economy and Individualization [Video]
Having been sold overseas for several years now and with a very long lead-up, Fiat has officially announced its return to the U.S. marketplace with the launch of the Fiat 500 (or Cinquecento) at the LA Auto Show today. Touting fuel economy, passion and a highly customizable package, the 500 is the first of many…
U.S.-Spec Fiat 500 Initially Being Offered in Red, White and… Grey
Next week Fiat will officially debut the U.S.-spec version of its new 500 minicar. And in honor of Fiat’s official return to America the Italian automaker will initially offer the car in three colors: red, white and… grey? (Close enough). The initial offering of 500s, called the Prima Edizione, will be available in one of…
SEMA 2010: Mopar Unveils Fiat 500 GT Concept in Las Vegas
With the new Fiat 500 set to go on sale in just a few months time, the performance folks at Mopar Underground were tossed the keys to one of the tiny hatchbacks to build a show car for the annual SEMA expo in Las Vegas. The result is the Fiat 500 GT that sports a…
Chrysler SEMA Lineup To Include V10 Challenger, Fiat 500 GT (Video Inside)
Aside from the Challenger 392, Chrysler has a whole other lineup, including special editions of the 2011 Dodge Charger, Dodge Durango, Fiat 500 and and special, competition only Dodge Challenger V10. Here’s a breakdown of Mopar’s big releases at the 2010 SEMA Show 2011 Dodge Charger Red Line: The Charger Red Line will be the…
Fiat-Based Dodge Caliber Replacement Coming in 2011 With 40-MPG Target
The first Fiat-based Dodge model is set to debut in late 2011 and is believed to be the replacement for current Caliber. Like the Caliber it will be a compact model and will be based on Fiat’s new Compact Wide architecture, which first debuted on the all new Alfa Romeo Giulietta. Power will come from…
First Fiat 500 in Canada Auctioned Off for $85,000
There’s a lot of hope that the Fiat 500 will be a success here and its almost certain to be a hit in Canada, where small cars make up a much larger segment of the market. This past weekend Chrysler Canada auctioned off the very first of a series of 500 Prima Edizione limited editions…






