New York 2010: Mazda Sky Powertrain Concept Launching in America in 2011

New York 2010: Mazda Sky Powertrain Concept Launching in America in 2011
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Mazda announced it will introduce its next generation Sky powertrain in North America in 2011. The gasoline-based Sky-G engine and Sky-Drive automatic transmission system will make their way into production models in 2011 while the diesel-based Sky-D engine (pictured above) will reach North America in 2012. The Sky powertrain concept is part of Mazda’s goal… Continue Reading...

New York 2010: 2011 Mazda2 Priced at Under $14,000

New York 2010: 2011 Mazda2 Priced at Under $14,000
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After seeing the consumer feedback for the 2011 Mazda2 after its unveiling at the Los Angeles Auto Show in December, Mazda has decided to launch the new sub-compact in late July, starting at $13,980. The Mazda2 will be available at two trim levels, Sport and Touring. Both come with a 1.5L four-cylinder engine claiming 100… Continue Reading...

Report: Mazda Still Debating CX-7 Diesel for North America

Report: Mazda Still Debating CX-7 Diesel for North America
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Rumors about Mazda importing the CX-7 diesel to North America just won’t go away, leading to increased speculation that one day the more fuel efficient models will eventually arrive. The latest bit of info comes from Road & Track, claiming that the Japanese automaker continues to mull the decision. While the upcoming 2016 fuel economy… Continue Reading...

Drifting: Bergenholtz Racing / Joon Maeng Mazda RX-8 Testing Video

Drifting: Bergenholtz Racing / Joon Maeng Mazda RX-8 Testing Video
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Every March for the last few years, drifting fans nationwide stay glued to the Internet for news and videos of their favorite drifters and teams. With the Formula DRIFT season opening up in April on the Streets of Long Beach, teams all over the nation are out testing their off-season changes, new cars and even… Continue Reading...

Report: Mazda Adding Brake Override Systems to All Future Models

Report: Mazda Adding Brake Override Systems to All Future Models
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Mazda will reportedly add a brake override system to all of its future products. According to an article by Automotive News, Mazda will make the step towards added safety on the heels of Toyota’s recall woes and that automaker’s decision to begin installing a brake override system in all of its new models. The system… Continue Reading...

Geneva 2010: Mazda MX-5 Marks 20th Anniversary

Geneva 2010: Mazda MX-5 Marks 20th Anniversary
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Mazda unveiled a limited edition MX-5 at the Geneva Auto Show, celebrating the car’s 20th anniversary. Only 2,000 units have been announced, each equipped with a uniquely-numbered scruff plate. Unfortunately for us in North America, those 2,000 models are exclusive to Europe. The 20th Anniversary Edition MX-5 will be available in three colors, the new… Continue Reading...

Geneva 2010: 2011 Mazda5 Unveiled in Geneva

Geneva 2010: 2011 Mazda5 Unveiled in Geneva
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Mazda unveiled the second generation Mazda5 at the 2010 Geneva Auto Show. The Mazda5 gets a slight facelift with elements Mazda’s “Nagare Flow” design. The new Mazda5 might even look especially happier and smilier than usual. Under the hood is a 2.0L direct injection gasoline engine with Mazda’s i-Stop system. According to Mazda, the new… Continue Reading...

Geneva Preview: Mazda MX-5 20th Anniversary Edition Revealed

Geneva Preview: Mazda MX-5 20th Anniversary Edition Revealed
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Mazda doesn’t appear to be keeping any secrets for the Geneva Auto Show in March. The Japanese automaker has already divulged photos and specs on the new Mazda5 and facelifted Mazda6, and now it has given us a first look at the MX-5 20th Anniversary Edition. Celebrating the car’s 20 years of inexpensive fun, we… Continue Reading...

Facelifted Mazda6 Model Unveiled in Japan

Facelifted Mazda6 Model Unveiled in Japan
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Mazda has just released photos and details of the 2010 Mazda6 model (known as the Atenza in Japan), which has undergone a mid-cycle refresh. As a part of the update is the usual facelift, with the 6 now featuring a front-end design more in keeping with the Mazda3 – although not nearly as smiley. Out… Continue Reading...

Geneva Preview: All-New Mazda5 Model Set for Debut in March

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Geneva Preview: All-New Mazda5 Model Set for Debut in March
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Mazda pretty much owns the MPV market on this side of the Atlantic, but it faces stiffer competition in Europe and is about to get more rivals in North America from models like the Ford C-Max and Chevy Orlando. So to stay ahead of the competition, the Japanese automaker will debut an all-new second generation… Continue Reading...

Tokyo Auto Salon 2010: Abflug FD3S RX-7 is Pretty in Pink

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Tokyo Auto Salon 2010: Abflug FD3S RX-7 is Pretty in Pink
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After covering all the major tuner and manufacturer booths located inside the Makuhari Messe’s Convention Center, we decided to wander the Tokyo Auto Salon’s floor to see if we could spot anything that interested us. It didn’t take long before this Abflug “Pink Spider” FD3S Mazda RX-7 really caught our eye. Easily considered extreme by… Continue Reading...

Report: Ford and Mazda Agree to Continued Partnership… But for How Long?

Report: Ford and Mazda Agree to Continued Partnership… But for How Long?
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Last week any future cooperation between Ford and Mazda seemed unlikely after Ford president Mark Fields announced the two companies would no longer share platforms. Now company execs on both sides are reasserting a “long-term partnership.” Both Ford CEO Alan Mulally and Mazda CEO Takashi Yamanouchi have been in talks to discuss future collaborations. News… Continue Reading...

Report: Mazda to Source Toyota Hybrid Technology for Future Green Vehicles

Report: Mazda to Source Toyota Hybrid Technology for Future Green Vehicles
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Mazda has reached a general agreement with Toyota to use its hybrid technology for future products. According to a report in Japanese English daily Yomiuri Shimbun, Toyota will sell Mazda parts like the electric motor, control system and other major components of its industry-leading Prius. Like Toyota, Mazda’s electric components will come from Panasonic. The… Continue Reading...

Report: Volkswagen Considered Mazda Before Suzuki Deal

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Report: Volkswagen Considered Mazda Before Suzuki Deal
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Before Mazda solidified its deal to buy up a 20 percent stake in Suzuki earlier this week, it was considering adding a different Japanese automaker to its lineup. A report in Automobile magazine dissects the decision by VW and why it eventually didn’t go with Mazda, which is now almost completely independent of Ford. Despite… Continue Reading...

Report: Next Generation MX-5 Miata Could Get 70-MPG

Report: Next Generation MX-5 Miata Could Get 70-MPG
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Mazda is looking to return to its roots when the next generation MX-5 Miata debuts. According to a report by InsideLine, the car will take inspiration from the MX-5 Superlight Concept and weigh just 2,200 lbs. Mazda has already announced that starting in 2011 it aims to cut the curb weight on all of its… Continue Reading...

Report: Ford to Cease Platform Sharing With Mazda, Leaving Japanese Automaker in the Lurch

Report: Ford to Cease Platform Sharing With Mazda, Leaving Japanese Automaker in the Lurch
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The simultaneous introduction of the Ford Fiesta and Mazda2 at the LA Auto Show last week marks the end of a long history of platform sharing between Ford and Mazda. After two decades of collaboration, Ford has decided to develop vehicles separately from now on, according to Ford president Mark Fields. In the past year… Continue Reading...

LA 2009: Mazda2 Gets North American Debut, But Details Scarce

LA 2009: Mazda2 Gets North American Debut, But Details Scarce
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Mazda has just officially debuted the new Mazda2 sub-compact at the Los Angeles Auto Show. Designed to compete in an increasingly crowded market against car’s like the Nissan Versa, Toyota Yaris and Honda Fit, the Mazda2 is designed to be an affordable, sporty car that delivers what Mazda refers to as Zoom-Zoom Concentrated. While we… Continue Reading...

Report: New Mazda RX-7 Could See Production in 2011

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Report: New Mazda RX-7 Could See Production in 2011
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When we last reported on a possible return of the RX-7 flagship sports car to Mazda’s lineup it was after the company’s head of design, Ikua Maeda, spoke about his efforts to get the project started. Maeda even said he had gone so far as to sketch some preliminary drawings to show company execs. Now… Continue Reading...

Report: Mazda to Cut Vehicle Weights by 220 Pounds in 2011

Report: Mazda to Cut Vehicle Weights by 220 Pounds in 2011
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Starting in 2011, Mazda’s new products will be lighter, more compact and use smaller engines. The announcement comes from Mazda North America product boss Robert Davis, who specifically said that all new products will weight at least 220 lbs less than their predecessors. The decision is part of Mazda’s initiative to improve fuel economy and… Continue Reading...

LA Preview: 2011 Mazda2 Set for North American Debut Next Month

LA Preview: 2011 Mazda2 Set for North American Debut Next Month
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Mazda has chosen the LA Auto Show as the venue to introduce North Americans to its sub-compact Mazda2. Based on the same architecture as the upcoming 2011 Ford Fiesta, Mazda will be competing with Ford in this segment, which is already populated by vehicles like the Honda fit, Toyota Yaris and Hyundai Accent. Currently sold… Continue Reading...

SEMA 2009: Turbo Mazda3 and Tuned MazdaSpeed3 Defy SEMA Norm By Going Clean and Less Extreme

SEMA 2009: Turbo Mazda3 and Tuned MazdaSpeed3 Defy SEMA Norm By Going Clean and Less Extreme
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Mazda doesn’t officially have a presence at the 2009 SEMA Show, but the Japanese automaker did decide to bring two custom cars to Las Vegas. Using in-house parts (many from the Mazda RX-8) and calling upon the automaker’s World Challenge motorsports partner, Tri-Point, Mazda has come up with two fresh and clean examples of the… Continue Reading...

SEMA 2009: Mazda to Show Custom MazdaSpeed3 and Turbo Mazda3s in Vegas

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SEMA 2009: Mazda to Show Custom MazdaSpeed3 and Turbo Mazda3s in Vegas
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For the 2009 SEMA Show Mazda is playing it low key, but that doesn’t mean the two vehicles on display are any less cool. Sure there aren’t LCD screens galore, nor is there any 600-hp twin-turbo V8 under the hood, but Mazda’s two modified 3 models are clean and performance oriented – just the way… Continue Reading...

Report: Mazda Considering Diesels for U.S. Market

Report: Mazda Considering Diesels for U.S. Market
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Mazda is examining whether or not to bring diesel powered cars to North America. Seita Kanai, the company’s R&D boss, recently told Automotive News that diesel Mazdas are already being tested in the U.S. With certain emissions regulations standing in the way, the biggest holdup that Mazda faces is if it can make a concrete… Continue Reading...

Report: Mazda Design Boss Pushing for New RX-7

Report: Mazda Design Boss Pushing for New RX-7
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Mazda’s design boss is working hard to convince company executives to build a successor to the RX-7. He has even gone so far as to create design sketches for the next generation sports car. In an interview wit the U.K.’s AutoCar, Ikuo Maeda said that the car would be a two-seater and like it’s predecessors,… Continue Reading...