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Mercedes-Benz E-Class 500,000th Unit Produced

Mercedes-Benz E-Class 500,000th Unit Produced
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Today, Mercedes-Benz produced its 500,000th W212 E-Class at its assembly plant in Sindelfingen, Germany.  It took the automaker three years to hit this production milestone on the latest generation of E-Class, first introduced in 2009 at the Geneva Motor Show. The 500,000th car is a white E350 4Matic and is destined for the U.S. market. The… Continue Reading...

Fiat Planning Third Model for American Lineup

Fiat Planning Third Model for American Lineup
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The Fiat brand has had a bumpy start in the U.S. market, but the Italian automaker hopes to change things around now that its dealer network has finally expanded. Last year, Fiat 500 sales only hit 19,769 cars, way below its target goal of 50,000. But now with the Abarth 500 on the horizon, the… Continue Reading...

What Did Model Catrinel Menghia Really Say in Abarth Super Bowl Ad

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What Did Model Catrinel Menghia Really Say in Abarth Super Bowl Ad
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Sex sells, even if you don’t quite know what that pretty lady is saying. Luckily we’ve got the subbed version of the popular Fiat 500 Abarth advertisement, right here! This spot, which was proved to be one of the most successful ads seen during the superbowl, was first seen way back in November. That doesn’t… Continue Reading...

Fiat 500L Tipped as Name for Five-Door Wagon 500

Fiat 500L Tipped as Name for Five-Door Wagon 500
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Not too long ago, reports came in that Fiat is developing a 500 five-door wagon for the US market and now it appears that the Italian automaker will be reviving the 500L model name for the upcoming five-door 500. The new five-door model gets an L added to its name for being large, and is… Continue Reading...

50,000 Sales Target for Fiat 500 “Incredibly Naive” Admits CEO Marchionne

50,000 Sales Target for Fiat 500 “Incredibly Naive” Admits CEO Marchionne
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Look, we get it. Everyone wants to be a little optimistic when a new model hits the streets, especially when it’s one of Italy’s most iconic compact cars. When Chrysler first introduced the Fiat 500 (read out review here) to the American market, they might have been a little too optimistic by estimating that they’d… Continue Reading...

Fiat 500 Abarth Comes With Richard Petty Driving Experience

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Fiat 500 Abarth Comes With Richard Petty Driving Experience
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Fiat has finally announced the pricing on their 500 Abarth model for the American market, starting at $22,000 and will include a segment-exclusive, full-day Abarth driving experience. The 500 model that’s been “designed for track-day enthusiasts and driving purists who want the ultimate high-performance small car at an attainable price,” the 500 Abarth is powered… Continue Reading...

Fiat 500 Limo Lets You Live Large in a Small Way

Fiat 500 Limo Lets You Live Large in a Small Way
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Italian coachbuilder Castagna Milano has their eyes set on the American market, and to lead their entrance is a stretched Fiat 500 limo in three different variants: LimoSun, LimoCity and LimoCity Presidential. To be frank, we’re a little skeptical that the American market would even have a demand for a Fiat 500 limousine, considering that… Continue Reading...

Fiat 500 Wagon Slated for U.S. Market In 2013

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Fiat 500 Wagon Slated for U.S. Market In 2013
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It’s no surprise that the 500’s return to North America did not make the splash that Fiat expected. Having sold less than 20,000 vehicles in its first model year in the United States, the 500 only did half as well as the company initially forecasted. The success of the 500 is essential to the Italian… Continue Reading...

Chevrolet Volt, Fiat 500 Named Top Flops of 2011

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Chevrolet Volt, Fiat 500 Named Top Flops of 2011
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Efficiency is the new black for automakers and consumers alike. Even Porsche customers can get their gas guzzling Cayenne fix in a more efficient hybrid now or diesel soon, which is why it might come as a surprise that two new fuel-efficient guppies in the veritable ocean that is the U.S. car market seem to be floundering…. Continue Reading...

Dodge Journey, Fiat 500 Recalled For Brake Issue

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Dodge Journey, Fiat 500 Recalled For Brake Issue
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Chrysler has issued a recall on Dodge Journey and Fiat 500 models produced between October 24th, 2011 and October 26th, 2011. Even though it’s such a narrow timeframe, 340 vehicles are impacted by the recall due to a faulty brake issue. The vehicles produced in the Chrysler’s Toluca, Mexico plant may have been assembled with… Continue Reading...

Fiat 500 Nation Edition Shows Off Its American Pride

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Fiat 500 Nation Edition Shows Off Its American Pride
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In celebrating the launch of Fiat’s 500 in America, Fiat has decided to release a special Nation Edition 500. The 500 Nation will be introduced at the upcoming Bologna Motor Show. This special edition Fiat 500 is very patriotic, sporting a Stars & Stripes graphics package with 16-inch wheels. It will also come in an… Continue Reading...

2012 Fiat 500 Abarth Revealed with 160-HP: 2011 LA Auto Show

2012 Fiat 500 Abarth Revealed with 160-HP: 2011 LA Auto Show
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Europeans won’t be the only ones having all the fun with the Fiat 500 Abarth anymore. North American showrooms will be gaining the turbocharged 160-hp 1.4L MultiAir engine model packed full with an Abarth-tuned suspension, brake system, race-inspired design and technology features not normally seen on compact cars. Full power comes on at 5500 rpm, while… Continue Reading...

2012 Fiat 500 Named Top Safety Pick By IIHS

2012 Fiat 500 Named Top Safety Pick By IIHS
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The Insurance Institute for Highway Safety (IIHS) has named the 2012 Fiat 500 a Top Safety Pick, joining eight Chrysler Group models that are Top Safety Picks by the IIHS for 2011. Top Safety Picks are recognized by the IIHS as vehicles with “good” performance in front, side, rollover and rear crash test evaluations done at… Continue Reading...

Brandmotion Readies Custom FIAT 500 In Time For SEMA

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Brandmotion Readies Custom FIAT 500 In Time For SEMA
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The SEMA Show (Specialty Equipment Market Association) provides the unique opportunity to let suppliers and aftermarket tuners showcase their new products and innovations. This year, Brandmotion, an award winning supplier of OEM-grade custom products, earned the opportunity to work with FIAT to customize a 2012 FIAT 500. FIAT launched a competition for aftermarket suppliers to… Continue Reading...

Fiat Shares Drop In Italy As Automaker Looks to Miss U.S. Sales Targets

Fiat Shares Drop In Italy As Automaker Looks to Miss U.S. Sales Targets
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Shares in Fiat fell on Tuesday as a result of reports that North American sales of the 500 would fall short of the company’s target. Fiat shares fell 4.26 percent Tuesday as investors grew worried over what CEO Sergio Marchionne said regarding the great opportunities the Italian brand would have in America.Laura Soave, head of… Continue Reading...

Fiat 500 Gucci Coming to America With New York Fashion Week Debut

Fiat 500 Gucci Coming to America With New York Fashion Week Debut
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The Fiat 500 By by Gucci will make its official North American debut during New York Fashion Week that takes place between September 8th to September 15th. The collaboration between the two Italian brands for this limited edition 500 also coincides with Gucci’s 90th anniversary. Unique to Gucci’s Fiat are signature Gucci green/red/green stripes along… Continue Reading...

Fiat To Expand North American Model Range With Abarth, Crossover

Fiat To Expand North American Model Range With Abarth, Crossover
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After a 27 year absence, Fiat has had a very successful launch in North America. Currently, the 500 is available in three trim levels, but the model range is set to expand next year with the introduction of the sporty Abarth version and an all-electric 500. Fiat will also launch a fifth vehicle in 2013, a… Continue Reading...

Fiat 500 Buyers Prefer Premium Trim Levels, Plenty of Options

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Fiat 500 Buyers Prefer Premium Trim Levels, Plenty of Options
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American consumers buying the Fiat 500 are choosing pricier packages and customized options. The mid level Sport ($17,500) model accounts for almost half of the model’s sales in the first five months of the Italian brand in the U.S. The top level Lounge ($19,500) model represents 20 percent of sales which features bigger wheels, leather seats,… Continue Reading...