Lincoln Dealers Won’t See New Product At Meetings With Ford Execs

With 200 of Lincoln‘s 1200 dealers staring down a possible termination of their franchise, an upcoming dealer meeting will provide little comfort to retailers of Ford’s luxury brand, as the Blue Oval will not share upcoming product details with Lincoln’s sales force.

Even though Ford is aggressively targeting Lincoln dealers with a demand for a $2 million showroom renovation program, the company hasn’t given much information on the 7 products expected to debut over the next few years that are supposed to reinvigorate the Lincoln brand.