Aston Martin Virage Volante Q Video – First Look: 2012 Geneva Motor Show

Named after the Q Division from the James Bond films, Aston Martin launched its new bespoke vehicle customization service at the Geneva Motor Show.

Using a matte-blue Virage Volante model with custom treatments for everything from the wheels to the interior, Q allows Aston clients to personalize their vehicle to a level not previously offered.

For more on Q and this particular Virage model, watch AutoGuide’s first look video below.

GALLERY: Aston Martin Virage Volante by Q

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Click here for AutoGuide’s complete 2012 Geneva Motor Show Coverage