Lexus Dealers Demand a Minivan

A large group of Toyota–Lexus dealers in Japan are petitioning the company to bring a new vehicle into showrooms: a minivan.

But who would buy such a thing? Chauffeur-driven politicians and executives who find the backseat of the flagship Lexus LS cramped would appreciate the spacious backseat of a minivan. Rather than just a limo, today’s businessmen need an impromptu meeting room and enough space to shuttle others, but don’t want to ride in the backseat of just any family hauler.

One of the largest dealers in Japan says that Lexus can pave the way for luxury minivans, just like the company kickstarted the premium crossover segment with the RX. The dealer complained about having to shuttle his colleauges in his Toyota Alphard van (seen above), which doesn’t offer the same level of luxury as the LS, or a Lexus van would.

Dealers throughout China, Japan and other parts of Asia have also been asking for a van, to complete the Lexus lineup.

Before you get your hopes up however, Lexus executive made it clear that they don’t want a minivan.

[Source: Automotive News]

Discuss this story at our luxury lifestyle forum