Soon You Can Drive 12 New Mercedes-Benz Vehicles Every Year
The Mercedes me Flexperience has been announced, as the automaker takes another step in becoming an integrated mobility provider.
Similar to Volvo’s subscription program, the Mercedes me Flexperience will allow future customers and interested parties to have the choice of selecting and driving up to 12 new vehicles for a year at a fixed monthly rate. That rate will include insurance, maintenance, repair, and tires, along with an allocation of up to 36,000 kilometers (22,370 miles) per year.
To make things easy, there is the Mercedes me Flexperience app that the customer can use to process the entire handling of vehicles no matter what time of the day it is. From the app, the user can select his or her vehicle, along with collecting and returning vehicles. customers will be able to select the engine, color, and interior appointments for each vehicle and upgrading to a higher vehicle class is also possible. The app also gives an overview of rental history and costs, along with vehicle data such as how much gas is left in the tank and mileage.
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Pilot tests for the new program are beginning with two of the largest dealer groups within the German Mercedes-Benz Cars Sales network, BERESA and LURG.
“With Mercedes me Flexperience we have a new, fully digitalised mobility offering. Our customers can flexibly use up to twelve vehicles per year according to their requirements – a ‘car on demand’ offer, so to speak. A Cabriolet on the weekend, an SUV for family holidays and a saloon for business trips, the vehicle changeover can be organised at any time of day using the app”, said Britta Seeger, member of the Board of Management of Daimler AG, Mercedes-Benz Cars Sales. “This makes it easy for everyone to choose the appropriate Mercedes for every occasion. With Mercedes me Flexperience we are taking another step toward a complete package for individual mobility.”
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