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BFGoodrich Tires Launches “Bolt On” Ad Campaign Inspired by the Animal Kingdom [video]
![BFGoodrich Tires Launches “Bolt On” Ad Campaign Inspired by the Animal Kingdom [video]](/img/spacer.gif)
BFGoodrich Tires, a company well known for its innovative and action-packed TV commercials, has drawn inspiration from the animal kingdom for its latest “Bolt On” ad campaign. As you’ll see in the video (after the jump), in the first installment it’s the grip of a tree frog that’s used to illustrate BFG’s point about bolting…
Bridgestone Announces Safety Scholars Video Finalists: Vote for Your Favorite
Bridgestone has just announce the finalists in its annual Safety Scholars Teen Driver Video Contest and as always, we’re seriously impressed. The 10 finalists were picked from 1,375 videos submitted by 16 to 21 year-olds from across the U.S., all with the message to drive safe. It’s no surprise that distracted driving was the main…
Carlsson Tunes Mercedes-Benz E-Class Cabriolet
Well this is really no surprise from Carlsson. Having already released a tuning package for the sedan, we knew a Cabriolet version wouldn’t be far off. Mercedes-Benz has really done a fantastic job changing the E-Class from mundane luxury sedan to sporty coupe and convertible, filling voids and increasing the breadth of the E-Class moniker….
Platinum Motorsport Builds Matte Blue Porsche Panamera
Woah, hold that matte black wrap and throw away those buckets of matte white paint. Platinum Motorsport has just revealed its latest project car, a Porsche Panamera sporting matte blue paint. Platinum took Porsche’s luxury sedan and made it sportier, more exotic and unique than any of us could have envisioned when the car first…
Sumospeed Forum Builds Custom 240SX For Member Diagnosed With Cancer
For the most part, the sport compact and import modifying segment of the automotive industry is often portrayed in a negative light. Whether it’s street racing or car theft or whatever-the-hell-the-mainstream-media-wants-to-report, inspiring stories are hard to come across. So when we catch wind of one, we feel obliged to share with the rest of the…
Detroit Designer Redefines Truck Bed Extender
Jou’s version, dubbed the Plastech Bed Extender, features four individual folding sections that allowing multiple configurations to suit different types of cargo.
Mansory Rolls-Royce White Ghost is Surprisingly Subtle
German luxury and exotic car tuner Mansory has released details of its latest project, a modified Rolls-Royce Ghost and we’re surprised to report that it’s not an outlandish exercise in extravagance. Unlike past models, like the baby-pink Bentley or brilliant blue Panamera, Mansory opted to release what it calls the Rolls-Royce White Ghost, with a…
Tuner Transforms MK5 VW Jetta SportWagen into MK6 Jetta SportWagen R
So what exactly do you do when a manufacturer doesn’t sell what you want? You build it of course. Front end conversions are nothing new to report, some are done right and some… not so much. But this one we’re huge fans of, especially since it’s on a platform that wouldn’t be the first thing…
Shelby and Roush to Team-Up on SR-71 Mustang
For the first time ever two of the greatest names in Mustang-lore, Carroll Shelby and Jack Roush, will team up to build a one-off special edition Ford Mustang. Called the SR-71, after the Lockheed Martin SR-71 Blackbird, there’s a long list of connections that give purpose to the designation. For starters, in this case “SR”…
CEC Wheels Six Car Bullrun Team Includes Mercedes SL63 With Black Series Conversion
CEC Wheels has just announced their fleet of six vehicles attending this year’s Bullrun Rally. Starting from New York City and ending at Las Vegas, Nevada, we’re fairly confident this year’s Bullrun (which has just gotten underway) will be full of crazy antics. This year’s all star lineup from CEC Wheels consists of a pair…
GST Motorsports Dominates Redline Time Attack Rd. 6 at Willow Springs [video]
GST Motorsports and their venerable 1996 Subaru Impreza “L” had a perfect weekend at Round 6 of the Redline Time Attack Championship at Willow Springs Raceway (Rosamond, CA), claiming the Super Modified AWD class and Overall victories with a blisteringly fast lap of 1:20.759 (just 0.3-seconds off the AWD track record set by the Sierra…
How to Read a Tire Sidewall; Latest Installment in Yokohama’s Tire Tips Series [video]
Are you tired of not knowing anything about your tires? Then it’s a good thing that Yokohama Tire Corporation has just release the second installment of Tire Tips. A series of short educational videos designed to help consumers learn more about tires, Tire Tips has already covered the importance of properly inflated tires, and is…
Heffner Twin Turbo Audi R8 Laps Miller Motorsports Park [video]
Heffner Performance is all about tuning luxury and exotic vehicles to maximize their performance. Recently they had the opportunity to team up with Roger Miller and TDC Motorsports to install their coveted twin turbo kit on an Audi R8 at Miller Motorsports Park. While Heffner Performance was working on twin turbocharging the R8 beast, PPI…
Pro Drifter Vaughn Gittin Jr. Thrashes Falken Monster Mustang in Oversized Skate Park
We think the more interesting question to ask these days is, “What hasn’t Vaughn Gittin Jr. done with the Ford Mustang?” Sure Gittin wasn’t exactly Ford’s first choice when handing the Mustang’s keys over to a drifter (Ken Gushi Jr. had that privilege) but it’d be really tough to find someone to say he isn’t…
Hofele-Design Releases Porsche Panamera Tuning Package, Has Funky Name
Even though Porsche‘s move to the Panamera caused some controversy, we think it’s safe to say the model has been well received by the general public and the aftermarket. Tuning programs, body kits, suspension and a load of parts have been unleashed for Porsche’s newest luxury sedan and the newest entry to the field is…
Ford Announces Fiesta Body Kits and Accessories
Ford is making a major push in marketing their Fiesta to the trendy, hip youth market of tomorrow…or today’s automotive enthusiasts. From teaming up with Ken Block to custom commercials on American Idol, to the impressive Fiesta Movement social marketing phenomenon, Ford seems to have a lot of bases covered. Their emphasis has been on…
Japanese Nissan Silvia S15 Receives Left Hand Drive Conversion
The Nissan Silvia S15 is probably second to the Skyline in vehicles we really want and will never get. The craze of outfitting S13s and S14s with the S15 front end has sort of subsided here, but there’s no mistaking how gorgeous the Silvia S15 is. Now it’s been a while since we spotted something…
Custom AWD Toyota Supra Boasts Turbocharged 4.5L Landcruiser Motor
Back in the early 2000’s, when import and sport compact drag racing was hitting the main spotlight, several race teams were experimenting with Toyota‘s Supra 2JZ-GTE powerplant. Whether it was in their Pro RWD drag car or their Street Tire class Supras, the 2JZ seemed to be the engine to beat when it came to…
Password JDM Prepping Carbon Fiber Diet for the Nissan GT-R
If Password JDM’s Mitsubishi EVO X isn’t enough to prove that they’re excelling in the department of carbon fiber production, then their Nissan GT-R product line should solidify any thoughts otherwise. As near perfect as Nissan’s R35 GT-R is, it could stand to lose a few pounds and carbon fiber components are one of the…
MTM Audi RS6 Clubsport Hits 280 KM/H; Sounds Incredible [video]
You have to love a country where you’re legally allowed to drive 280 km/h (174 mph) on the street. And that’s just what German tuner MTM has done with its new Audi RS6 Clubsport model. Plus, they videotaped the experience to share it with the world. And we’re thankful they did. Hitting a speed of…
Formula Drift Driver Chris Forsberg Takes Part in The Bro Show’s Latest Stunt
Product placement has always been a key part of any successful marketing and advertising campaigns. It all started with movies and television shows and now has even entered the realm of video games. Some campaigns are just pure tacky while others are cleverly placed to really inspire the consumer to go out and get the…
Donk-Mobile Shreds Really Expensive Tires, Still Fails [video]
For those unfamiliar with the “Donk, Box, and Bubble” trend, here’s a quick tutorial. Donk: A late 1970’s coupe or convertible, generally a GM product, such as a Monte Carlo or Cutlass Coupe, lifted, on hilariously oversized wheels. Box: A mid-1980’s Chevrolet Caprice, lifted, on hilariously oversized wheels. Bubble: A 1990’s Chevrolet Caprice, lifted, on…
Rieger Tuning Audi A4 Surfaces in Japan
Audi has been doing a fantastic job pushing rival competitor BMW’s buttons. Their newest generation A4/A5 is a perfect contender to BMW’s 3-series and arguably has much more attractive body lines. Both the A4 and A5 as much more aggressive in nature than the subdued BMW E90/E92/E93. But one thing Audi definitely doesn’t have yet…
Super Veloce Racing Builds Ferrari F430 Body Kit, Gets Influence From Main Rival
With Ferrari‘s 458 Italia on the horizon, one would expect to be seeing renders of F458 Italia body kits and other modifications. But as with all Ferrari models, owners tend to hold on to their famed stallions leaving room for aftermarket manufacturers to continue building on “older” generation platforms. And by no means if the…
