ad campaign
Domino’s Fixing Roads in the Name of Pizza Safety
Pizza safety is a serious matter.
Takata Launching Ad Campaign for Massive Airbag Recall
Takata is launching an ad campaign to build awareness for the massive airbag recall.
Mike Rowe Out as Ford Ad Host
The face of Ford’s recent advertising campaigns won’t return for any new commercials.
Lincoln Ad Campaign Directly Targets Lexus
Lincoln is launching a marketing campaign today aimed directly at rivaling Lexus products.
2014 Acura MDX ‘Made for Mankind’ Ad Campaign Launched
Acura has launched a new multi-channel advertising campaign for its 2014 MDX titled “The Extremely New MDX – Made for Mankind.”
Lincoln Reverts to Old Name With Retro Ad Campaign
The side part is cool again. Skinny ties, narrow lappels and closely cut clothes make the man, albeit with much less cigarette smoking.
Ford Fusion Starts ‘Multicultural’ Marketing Campaign
Ford is looking to hit all markets strong with its new midsize Fusion sedan, launching a new advertising campaign targeting the Africa American community.
New Nissan Slogan Debuts with Altima, Four New Commercials
Expect a new ring to Nissan’s commercials: After two years of proclaiming “innovation for all,” the brand is changing its tune.
Mercedes-Benz Actros Ads Can Only Been Seen By Truck Drivers [Video]
This is a fun advertising campaign, courtesy of Mercedes-Benz – and one that’s just for truck drivers. To promote its new Actros truck model, Mercedes-Benz created ad stickers in the shape of a roof window showing the enthusiastic response of passengers (if the truck driver had been driving an Actros, of course). The unique part…
GM To Launch Volt Ads During World Series
Companies have been using major sporting events to pitch new products for decades, and now Chevrolet will use the World Series, starting this month, to premiere ads for the debut of the Volt plug-in hybrid sedan. General Motors Co.’s marketing chief Joel Ewanick says that the ads will start during the World Series and run…
BFGoodrich Tires Launches “Bolt On” Ad Campaign Inspired by the Animal Kingdom [video]
BFGoodrich Tires, a company well known for its innovative and action-packed TV commercials, has drawn inspiration from the animal kingdom for its latest “Bolt On” ad campaign. As you’ll see in the video (after the jump), in the first installment it’s the grip of a tree frog that’s used to illustrate BFG’s point about bolting…
