bmw north america
BMW Looks to Improve TeleService Car Maintenance System
However, despite being an effective system in theory, in practice it has proved harder to implement, with some dealers simply not responding to follow ups.
Official: BMW Plans Front-Wheel-Drive Platform
Say it ain’t so, Bavaria! The Motoren Werke is finally abandoning their RWD-only stance, and will introduce a FWD compact BMW by 2015. BMW has famously prided itself on its rearward motivation, but in an effort to give consumers “greater choice,” they are experimenting with all sorts of vehicles and propulsion systems: electric cars, hybrids,…
BMW North America CEO Backpedals On Electric Car Remarks
BMW North America CEO Jim O’Donnell apparently made some “disparaging” remarks about electric vehicles, including his dislike for EV tax credits, and his belief that the battery range currently available makes them an unrealistic proposition for “at least 90 percent” of the population. O’Donnell subsequently apologized for his remarks, and re-affirmed his commitment to BMW’s…
