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Chevrolet ‘Under the Blue Arch’ Ads Inspired by ‘The Office’ – Video
Michael Scott and Jim Halpert won’t be selling you a Chevrolet, but the brand’s new advertising campaign is borrowing some comic influence from Randall Einhorn, director of The Office. “The automotive retail advertising landscape is very crowded, so you have to find a way to break through,” said Joel Ewanick, GM vice president and Global Chief…
