Craig Bierley
Craig Bierley Appointed Director of Advertising for Cadillac
Craig Bierley will be replacing Molly Peck as the new director of advertising for the Cadillac brand, General Motors has announced.
Buick To Do Away With Trim Levels
Starting in the 2012 model year, Buick will do away with its “CX”, “CXL” and “CXS” trim levels, and replace them with the familiar option packages used by competitors such as Lexus and Hyundai. “It isn’t befitting a premium brand. No other premium brand has those designations,” said Craig Bierley, Buick-GMC director of advertising and…
