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The Japanese car company Toyota is known for being one of the largest car companies in the world. Although here in North America, they’re stereotyped as being boring, family friendly cars. Toyota made a huge splash by bringing the Prius Hybrid vehicle to the consumer market. The Prius has quickly become an instantly recognizable vehicle that reached celebrity status. Toyota now has a few Hybrids available, and seem to be leading the way for alternate, green fuel.

Toyota Profit Down 77% in Q4 Due to Quake Disruptions

Toyota Profit Down 77% in Q4 Due to Quake Disruptions
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If there’s anything Toyota execs can be happy about for the most recent quarter, it’s that for them it’s Q4, marking an end to what has been a troubling 12 months for the Japanese auto giant. Just released data shows Toyota Q4 profit fell off a cliff, dropping 77 percent to “just” $314 million. The… Continue Reading...

Toyota Denies Prius Going Plug-In Only

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Toyota Denies Prius Going Plug-In Only
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Toyota is denying a report that the automaker plans to switch all of its Prius models over to a plug-in hybrid setup by 2014. With the Plug-in Prius about to go on sale, a report from the Nikkei business daily indicated that the Japanese automaker is set to then make all future Prius models use… Continue Reading...

Toyota Named World’s Most Valuable Automotive Brand

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Toyota Named World’s Most Valuable Automotive Brand
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According to the BrandZ Top 100 annual ranking of the worl’s most valuable brands, Toyota’s brand value has jumped 11% to $24.2 billion. Toyota has surpassed BMW, which was number 1 last year in the automotive category. Despite Toyota’s massive recall campaign and the March 11 earthquake, the car maker has regained its position as the worlds… Continue Reading...

Toyota Canada Warns Dealers Of Chaotic Summer Due To Tight Supplies

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Toyota Canada Warns Dealers Of Chaotic Summer Due To Tight Supplies
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Toyota Canada has cut its sales projections by a third and warned dealers that the supply of new vehicles is starting to be choked off as the company feels the effects of the March 11th earthquake that rocked northern Japan. While Toyota sent two memos to dealers regarding the revised sales forecast, the company refused… Continue Reading...

Incentive Spending At A Five Year Low

Incentive Spending At A Five Year Low
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Overall, auto sales have been on an upward trajectory for several months, however cash incentives are not the reason for the success. Incentive spending was at a five- year low in April, according to Automotive News, down 14 percent to an average of $2,320 per vehicle. Toyota had the lowest incentives among the top six… Continue Reading...

Compacts Selling Better Than Subcompacts

Compacts Selling Better Than Subcompacts
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Even with skyrocketing fuel prices, subcompacts are selling less than their compact counterparts.  The Ford Fiesta was the overall leader in the subcompact department, 9,147 sales but still trailed the larger Focus’  17,265 total sales. Honda Civic sales rose 7% to 26,777 which is more than triple the Fit’s total of 8,116 units in April. Furthermore,… Continue Reading...

Study: African-American Car Buyers Prefer Toyota

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Study: African-American Car Buyers Prefer Toyota
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It’s interesting to see a demographic breakdown of what people are buying and a new study shows that Toyota was the top automotive brand for African-Americans in 2010. In the recent study conducted by Polk, the total new vehicle registrations among this demographic reached 641,090, an increase of 11.5 percent over 2009 (7.4 percent of… Continue Reading...

Toyota: At Least 6 Months Before Normal Production

Toyota: At Least 6 Months Before Normal Production
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Like other Japanese automakers, Toyota continues to be affected deeply by the earthquake and tsunami in Japan. Now the company is saying that it will be at least 6 months before they can resume production at levels before the disasters. By November, Toyota is hoping that production, both overseas and American, will return to normal—with… Continue Reading...

2011 Toyota Tundra Recalled For Driveshaft Issues

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2011 Toyota Tundra Recalled For Driveshaft Issues
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Toyota is voluntarily recalling 51,000 Tundra pick-up trucks regarding a defect that reportedly occurs in 0.05 percent of Tundras sold. A drive shaft component, known as the slip yoke, may have been casted incorrectly, leading to a possible part failure. Although no injuries or deaths have been reported, Toyota is notifying dealers to be on… Continue Reading...

Lexus Concedes Luxury Car Sales Title Due To Earthquake

Lexus Concedes Luxury Car Sales Title Due To Earthquake
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Nearly 5 months in to the calendar year, Lexus has admitted that it will not be able to sustain its lead in the luxury car sales race, due to tight supplies of vehicles and parts from Japan. With dealers down to a 30 day supply of cars (compared to a usual 60 or 90 day… Continue Reading...

Toyota Vietnam Recalls 66,000 Cars Due To Whistleblower

Toyota Vietnam Recalls 66,000 Cars Due To Whistleblower
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Toyota‘s Vietnamese division has been left red-faced after obfuscating the seriousness of a recall for their export-market Innova minivan, with Toyota being forced to recall nearly 10 times as many vans as they initially claimed. Despite flaws the the braking system, wheel alignment bolts and the seats, Toyota claimed that only 8,830 cars would need… Continue Reading...

General Motors To Reclaim Sales Title From Toyota

General Motors To Reclaim Sales Title From Toyota
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General Motors is set to become the world’s largest automaker yet again, reclaiming the title from Toyota, whose operations have been hit hard by a production slowdown brought on by Japan’s natural disasters. With only a 30,000 vehicle gap in sales between the two companies at the end of 2010, GM should easily reclaim the… Continue Reading...

2011 Scion tC Earns NHTSA Top Overall Crash Test Rating

2011 Scion tC Earns NHTSA Top Overall Crash Test Rating
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Another one makes the list. This time around, it’s the all-new 2011 Scion tC sports coupe that’s been awarded the National Highway Traffic Safety Administration (NHTSA) top overall rating of five stars. The Scion tC, which made its way to dealerships in October 2010, earned top ratings in the New Car Assessment Program (NCAP) and… Continue Reading...

Toyota Prius Plug-in Hybrid Online Ordering Site Announced

Toyota Prius Plug-in Hybrid Online Ordering Site Announced
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The actual system will give punters a chance to choose options and configurations, exterior colors, the dealership they wish to purchase from (selected within 14 of the 15 launch states) and the ability for them to track their vehicle order through the phases of production, shipping and delivery. Continue Reading...

Supply Issues and Rising Gas Costs Pushing Up Car Prices

Supply Issues and Rising Gas Costs Pushing Up Car Prices
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However, this current set of circumstances might provide an opportunity, particularly for Detroit car makers, who’ve been struggling in recent years. Continue Reading...

Toyota RAV4, Highlander Recalled for Side Airbag Problems

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Toyota RAV4, Highlander Recalled for Side Airbag Problems
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Toyota is conducting a voluntary recall for RAV4 and Highlander models in America, to replace the side curtain airbag sensor assembly. On certain RAV4s built between 2007 and 2008 and Highlanders from 2008, there are two side curtain sensors that detect the side angle of a vehicle during a rollover. These sensors could fail and illuminate… Continue Reading...

Scion FR-S Redefines Sex Appeal [2011 NYAS] VIDEO

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Scion FR-S Redefines Sex Appeal [2011 NYAS] VIDEO
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Easily the most anticipated debut of the 2011 New York Auto Show, Scion has just released its new FR-S Concept, based on the Toyota FT-86. Powered by a boxer 4-cylinder donated by Subaru, but using a Toyota direct-injection system Scion is promising sufficient power with “surprising” fuel economy. Described by Scion boss Jack Hollis as… Continue Reading...

Toyota, Nissan Preparing For Massive Shortages, Cars May Not Hit Dealers Until September

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Toyota, Nissan Preparing For Massive Shortages, Cars May Not Hit Dealers Until September
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Dealers may be in for an arduous summer as Japan’s auto parts shortage is on track to choke off new vehicle deliveries for months, with dealers potentially receiving no new vehicles until September. The best case scenario will be a resumption of production on May 9th, after Japan’s traditional holiday break. But manufacturers are still unable to… Continue Reading...

Hyundai And Kia Unaffected By Japan Quake, Production At Full Capacity

Hyundai And Kia Unaffected By Japan Quake, Production At Full Capacity
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Hyundai and Kia remain unscathed by the parts crunch that is affecting Japanese auto makers, with both companies running their United States-based plants at full capacity and overtime shifts to help meet demand at certain plants. “We’ve been fortunate,” Robert Burns, a spokesman for the Hyundai plant in Alabama, told Left Lane News. “Our parts… Continue Reading...

Honda Insight Sales Up 62 Percent Amid High Gas Prices, Renewed Ad Spending

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Honda Insight Sales Up 62 Percent Amid High Gas Prices, Renewed Ad Spending
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Despite being written off as a failure in both critical acclaim and unit sales, the Honda Insight has seen sales explode as higher gas prices, a promotional blitz and a general upward trend in sales resulted in a 62.2 percent improvement in year-over-year sales numbers for Honda’s hybrid hatchback. The Insight was regarded by almost… Continue Reading...

Toyota Corolla Under Investigation for Airbags that Fail to Deploy

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Toyota Corolla Under Investigation for Airbags that Fail to Deploy
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Toyota is facing the potential for more recalls as the government’s safety agency has announced an investigation into the Corolla for airbags that failed to deploy. In total the National Highway Traffic Safety Administration is examining 170,000 Corolla models after receiving a complaint from one driver who claimed the airbags in his 2008 Corolla did… Continue Reading...

Subaru to Halt Production at Indiana Plant, Assembly of Subaru Models Unaffected

Subaru to Halt Production at Indiana Plant, Assembly of Subaru Models Unaffected
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Subaru will halt production at one of the four production lines at its Lafayette, Indiana plant due to a parts shortage resulting from the earthquake in Japan. Assembly of Subaru models will, however, go on as normal due to the fact that the affected line is actually used to assemble the Toyota Camry. According to… Continue Reading...

Toyota Unsure About Production For May To July

Toyota Unsure About Production For May To July
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Labeled as perhaps the worst natural disaster to ever hit a nation, the earthquake and tsunami that devastated the nation of Japan last month, is still causing an effect on its people and industry. Many car companies have suffered and Toyota, the largest car company in Japan is no exception. Their production delays will have… Continue Reading...

Toyota To Reduce North American Vehicle Production

Toyota To Reduce North American Vehicle Production
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Toyota is the latest automaker to adjust their North American production schedules, with plants idling on April 15, 18, 21, 22, and 25. Toyota’s engine and component factories will follow a similar schedule, while their Georgetown, Kentucky facility will remain open on April 21. Employees at the plants will have the option of report to work… Continue Reading...