MINI
Two Millionth MINI Built At Oxford Plant, PM David Cameron Attends
Today was a great day for MINI, as the two millionth Cooper rolled off the assembly line, ten years after the start of production. British Prime Minister David Cameron was even present at the Oxford plant to drive the car out of the factory. The MINI convertible was complete with special paintwork and extras. David Cameron declared…
MINI Partners With Red Bull For Art Of Motion Free Runner Competition
Free Runners from around the world converged in Detroit last weekend to compete in the MINI-sponsored Red Bull Art of Motion competition. This international free-running competition has been held in cities around the world, and the event in Detroit was the only US stop, as well as the final one, for the 2011 series. This…
MINI Coupe Hits Iceland, Rio And Hong Kong In New Ads [Video]
MINI has recently released another short commercial featuring the adventurous 2012 coupe. This video is a tad bit creepy, involving a hitchhiker, a MINI driver and a wanted poster. The video leaves us on a cliffhanger, and we’re not exactly sure what happens. Maybe MINI Coupe owners attract negative attention? MINI also released two other…
MINI Highgate Convertible to Expand Brand’s Special Edition Lineup
In case you weren’t impressed with the Mayfair or Goodwood model, MINI will be releasing another special edition known as the Highgate later this year. The vehicle will follow along the lines of the recently released MINI Hampton. The Highgate model will feature an Ice Chocolate Metallic color, half way between Hot Chocolate and Astro Black, and the…
MINI Coupe Trades Straw Fedora for Backwards Ball Cap at Pebble Beach
MINI had not one, but two surprises in store for the Pebble Beach Concours d’Elegance, debuting both the Goodwood model and the new Coupe at the annual historic auto show. Looking expectantly similar to the hardtop hatch, the Coupe is distinguished by its trademark roof, which is style to look like a backwards ball cap….
MINI Goodwood: Not Too Rich for Pebble Beach
Take the new MINI Cooper Goodwood to any other car show and its price tag will send potential customers running, but not at Pebble Beach. With some of the wealthiest people in the world on hand to check out the historic automobiles, you’re likely to find that the MINI’s $52,000 sticker isn’t far off what…
Mini Prices New Goodwood Model At $52,000
MINI’s new Goodwood model was unveiled at the world-famous Pebble Beach Concours d’Elegance in California this week. The MINI Goodwood is an exclusive special edition which has been produced in close collaboration with the Rolls-Royce Motor Cars design team. This is a car that drips of automotive luxury and exclusivity in its highest form. The…
MINI ‘Manualhood’ Marketing Campaign Aims to Get You Driving Stick
MINI has launched a new marketing campaign entitled ‘Manualhood’ which celebrates the manual transmissions found in the hardtop, Clubman, convertible, and Countryman. MINI is hoping to entice even more manual-friendly buyers into showrooms that feature a full line of vehicles offering manual transmissions. The campaign also provides a platform to teach drivers how to operate…
MINI Announces Special Edition Soho Model
In continuing their special edition Coopers named after London boroughs, districts, streets and landmarks, MINI has announced the Soho Edition available to the Mini Cooper Hatch and Convertible and the Cooper D Hatch and Convertible. The Soho Edition follows up the success of last year’s Soho Clubman Edition, and this year’s Soho Edition will be…
Next-Gen MINI Lineup To Include 10 New Models
Mini has shifted to become fully integrated into the BMW family, and will grow to include 10 individual models. Mini’s traditional three-door hatchback will be the first of the Mk3 Minis to arrive before the end of next year, and go on sale in 2013. The other nine new Mini’s will be lauched by the middle of…
Surfs Up With MINI Cooper Convertible Inflatable Beach Toys
You’ll be fighting with your kids on who gets to use the MINI Cooper Convertible Inflatable beach toys next. One of the coolest promotional items we’ve seen in a while, these bad boys go from the sand to the water with the top down. Created by Access Agency after the unveiling of the MINI Indoor…
Hyundai Overtakes Honda, Toyota for Top Spot in New Brand Loyalty Study
Kelley Blue Book announced today that Hyundai has taken the number 1 spot in brand loyalty, beating out Honda and Toyota, on kbb.com for Q2 2011. Automakers have struggled recently to retain loyal customers due to the economic downturn and consumers becoming more aware of issues such as fuel prices and safety recalls. Hyundai has…
Jeep Planning MINI Countryman Rival
With Fiat’s backing, Jeep is building a small crossover that takes direct aim at MINI’s Countryman. Will it still be Trail Rated? Because the Patriot and Compass weren’t, which must have been hard for Jeep to resist slapping them with “Trail Rated” badges. This crossover will be even smaller than those two, based on a…
MINI Teams Up With Luggage-Maker Tumi For Two Special Edition Cars
Specially designed for the Chinese market, luxury luggage manufacturer Tumi has teamed up with MINI to make two “MINI Goes Tumi” models. The unique MINI concepts are coated in different paint schemes, Alpha (black) for one and Alpha Brave (Hunter Green) for the other, with contrasting highlights on the exterior. The rest of the cars…
BMW Tops 6 Million ‘Likes’ On Facebook, Retains Significant Lead Over Competitors
There are approximately 500 million people of Facebook and BMW has used this to their advantage. Just over 6 million people ‘Like’ the BMW brand, holding first place of the Top 10 most liked automotive companies. This means that over 1 percent of Facebook users enjoy the BMW brand. The next closest rival was Audi…
KISS and MINI Raise $129,000 For UNICEF
With their army behind them, KISS is a force to be reckoned with. And when it came to helping out Japan after the earthquake and tsunami, the band partnered with MINI USA to raise money for this worthy cause. This uber-cool pairing raised $129,000 during eBay online charity auction, where bidders were after four custom-painted…
MINI John Cooper Works Coupes Take on the Nurburgring [Video]
Mission accomplished. After the official reveal of the MINI Cooper Coupe, the fun British brand wanted to show off its reliability and performance through two John Cooper Works Coupes campaigning at the 24 Hours of Nurburgring. Both vehicles passed with flying colors, running strong throughout the 24 hour race and crossing the finish line after…
Start/Stop Technology To Be Implemented In 55% Of New Vehicles By 2016
Stop/Start technology will more than triple in five years as automakers worldwide seek better fuel efficiency. This function allows a car’s engine to shut off when the vehicle is at rest, for example, at a stop light, and the engine restarts when the gas pedal is pressed. With the engine turned off for short amounts…
2012 MINI John Cooper Works Coupé Racer [Video]
MINI has recently released the all-new 2012 Coupe and it will pack a serious punch. The company’s racing heritage will continue with this sporty two-door in the John Cooper Works Coupe Endurance. This race car has been developed to compete in this weekends 24-hour Nürburgring-Nordschleife circuit. MINI will race the “Green Hell”, as the track is…
Next-Gen MINI Lineup to Include 5-Door Model
Many fans of the original MINI complain that the new cars bearing the name are just too big. They certainly won’t be happy to learn that the next generation model of the MINI Cooper, also known as the F56, will offer a five-door variant along with the three-door offering. This new five-door model will not…
MINI John Cooper Works Coupe Endurance Race Car Set to Take on the Nurburgring
Having just unveiled the new Cooper Coupe, MINI is looking to drive home the car’s performance message by competing with a race-prepped version of the two-door at this weekend’s Nurburgring 24 Hour race. Prepped for race duty the John Cooper Works Coupe Endurance race car gets all the usual equipment like a serious roll cage…
MINI Coupe- Another Day, Another Adventure: [VIDEO]
MINI has been know to have fun with their commercials and they definitely pulled it off with their newest ad. In this latest commercial entitled “Another Day. Another Adventure” the coupe tours around through Iceland, Rio De Janiero and Hong Kong in less than a week. The cars goes through a series of parades, parties and adventures, picking…
AC Schnitzer Eagle Claims to be World’s Fastest MINI [with video]
AC Schnitzer is laying claim that they sport the world’s fastest MINI, with their John Cooper Works-based AC Schnitzer Eagle. And while you’re probably thinking AC Schnitzer set some record on the quarter mile or out at Nurburgring, their test bed was actually the famed Grand Prix Circuit at Hockenheim. It was there that their…
Audi To Launch Q2 And Q6 SUVs
Audi is planning on launching the Q2 and Q6 sport oriented SUVs by 2016. Along with the Q2 and Q6 will be the new Q4 and today’s Q3, Q5 and Q7 to complete Audi’s lineup. “It’s clear that demand for SUVs and crossovers is still in an upswing phase and will remain so for some…
