Mitsubishi
Mitsubishi USA Executives Depart, No Plans To Fill Vacancies
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Mitsubishi has confirmed that two top executives at their American divison have left the company, and that Mitsubishi has no plans to replace them – a curious development for an automaker with mercurial fortunes. Mitsubishi has struggled in recent years, but has enjoyed a sales surge in recent months, as well as the launch of…
Mitsubishi Reveals Near-Production Plug-in Hybrid Crossover: Tokyo Motor Show Preview
Later this month Mitsubishi will officially unveil its PX-MiEV II concept at the Tokyo Motor Show. The second version of plug-in hybrid crossover, it’s one that points directly towards a production model in the near future. Using a plug-in hybrid system with a lithium-ion battery pack and a 2.0-liter 4-cylinder engine, the unique hybrid system…
Mitsubishi Mirage Targets 70-MPG with Tiny 3-Cylinder Engine: Tokyo Motor Show Preview
Mitsubishi is looking to re-enter the sub-compact segment in the U.S. and will do so in the near future with an all-new global small car, which will officially be unveiled at the Tokyo Motor Show in just a few weeks. Using a tiny 1.0-liter 3-cylinder engine and stop-start technology, as well as extensive weight savings,…
2012 Green Car of the Year Finalists Announced
Recognized each year at the LA Auto Show, the finalists for the 2012 Green Car of the Year award have been released, spanning the gamut of possible alternative fuel vehicles. The nominee include the Ford Focus Electric, the 2012 Honda Civic Natural Gas, the Mitsubishi i, the Toyota Prius v and the 2012 Volkswagen Passat…
Mitsubishi EVO XI Will be a Hybrid Confirms Company President
Rumors that the next-generation Mitsubishi EVO would go hybrid first surfaced over a year ago and now company president Osamu Masuko has reportedly confirmed as much. Speaking with the UK’s AutoCar, Masuko said the Evo XI will come with a hybrid powertrain and that it will be on sale within the next three years. Rumors…
Peugeot And Citroen Get Their Own Version Of Mitsubishi Outlander Sport
In recent years, sales of Mitsubishi vehicles have been on a global decline. Some feared that this Japanese automaker could one day be forced to close its doors for good, if demand does not increase. In recent years, Mitsubishi has been given a lifeline by the PSA group, which owns Peugeot and Citroen. Both of…
Mitsubishi Eclipse, Galant May be Resurrected
The Mitsubishi Lancer Evolution might be the Japanese brand’s highest performance model but the most recognizable model it’s produced over the past several decades is easily the Eclipse. Axed from the company’s lineup this year the Eclipse could return admits Greg Adams, Mitsubishi Motors North America VP of marketing. Of the two, don’t look for…
Nissan to Supply Mitsubishi with Infiniti M in Japan
Nissan and Mitsubishi continue to cozy up, with the latest announcement including the sharing of Nissan’s newest flagship luxury sedan. Sold in North America as the Infiniti M, Nissan will supply what it dubs the Fuga in its domestic market to Mistubishi. The new Mitsubishi-badged vehicle will go on sale in Japan starting in the…
Final Mitsubishi Eclipse Headed to Auction to Benefit Japan Disaster Relief
Mitsubishi certainly had a great run with its sporty Eclipse model, but unfortunately, all good things must come to an end. The last Eclipse ever produced will be auctioned off by Mecum as a 2012 Mitsubishi Eclipse Coupe SE with a 3.8L V6. It is a special-edition Eclipse custom built by Mitsubishi Motors North America…
Mitsubishi Adding Lancer SE Model With AWD, Priced Near $20,000
Yoichi Yokozawa, CEO of Mitsubishi Motors North America confirmed that a new Lancer SE model will be arriving this fall as a 2012 model. The SE model will receive all-wheel drive, like its Ralliart and Evolution siblings, however it will be powered by the naturally aspirated engine found in the DE, ES and GTS trims….
Mitsubishi Sets Goal Of 2,000 EV Sales By April 2012
Mitsubishi Motors Corp. has a goal – it wants to sell 2,000 units of its new i electric car in North America by April. Mitsubishi’s goal is pretty ambitious, considering that the i arrives at North American retailers in November and it’s only pre-sold about 350 to date. According to Yoshikazu Nakamura, senior executive officer…
Mercedes-Benz Tops Study of U.S. Dealers By Secret Shoppers For Third Consecutive Year
Mercedes-Benz dealerships have been awarded the top spot for the third consecutive year in an independent study issued on yesterday using secret shoppers to determine how customers are treated. Both Jaguar and Lexus tied for second place with Toyota and Chrysler being the best among mass-market brands in the Pied Piper study. Mercedes-Benz has been…
Mitsubishi Outlander Sport Plug-In Hybrid Heading to Production
Mitsubishi is investing heavily in the plug-in hybrid craze with reports coming out that their 2009 Tokyo Motor Show concept Outlander Sport plug-in hybrid will make its way to North American markets by 2013. The hybrid crossover is being promoted by Mitsubishi as being environmental with on-road performance thanks to its electric powertrain combined with…
Youngest Car Buyers Seek Out Foreign Brands
Toyota’s youth-oriented Scion brand had the biggest penetration among Gen Y car buyers, some 21.2 percent, followed by Mitsubishi, Mazda, Nissan, Volkswagen and Kia.
Mitsubishi i-MiEV Electric Car Overtakes Chevy Volt, Nissan Leaf MPGe Ratings
The electric car market will become much more competitive in the next year when the Mitsubishi i-MiEV and the Ford Focus Electric hit the road. An announcement was just made regarding the official miles per gallon equivalency ratings, or MPGe, putting the Mitsubishi in the EV lead for now. The i has been rated for…
Mitsubishi, Vauxhall Pull Advertising From News Of The World
Following in Ford’s footsteps, Mitsubishi and Vauxhall have also pulled their ads from News Of The World, in response to the tabloid’s phone hacking scandal. Mitsubishi is going further, in fact: the money it would have otherwise spent on ads is going to British charity Childline, a counseling service for abused children. The two automotive companies…
Car Theft Fail: Mitsubishi Thief Leaves Driver’s License In Showroom
A man in Sydney, Australia nearly got away with a stolen Mitsubishi Lancer—if he hadn’t left his driver’s license behind. D’oh! Snidely Whiplash here had his license photocopied by the sales manager prior to driving the 2007 Lancer with a salesman. On the road, the salesman pulled over to allow the man to take the…
Mitsubishi Plans Electric Versions Of Three Vehicles
Contrary to public belief, Mitsubishi still sells cars in America. And the company is hard at work on hybrid technology: they are planning to sell three electric versions of their vehicles: the i-MiEV, the Outlander, and the Outlander Sport. The kidney-shaped i-MiEV is already available in America, and is fully electric-powered. But the other two vehicles…
Mitsubishi May Sell Electric Versions of Larger Cars
The i-MiEV electric mini car has only just gone on sale in North America but already Mitsubishi is looking to expand its offering of EVs. Speaking at a shareholder meeting in Tokyo Mitsubishi Motors president Osamu Masuko commented that the automaker is currently studying whether to produce electric versions of cars other than mini-cars like…
Eaton Superchargers Takes Aim At Turbos
However Eaton Corp, one of the largest manufacturers of OE positive displacement superchargers, is hoping to reverse the trend toward turbos, by introducing a new line of superchargers, dubbed the Twin Vortices Series, aimed at small displacement applications (engines as small as 1.2-liters in fact).
Mitsubishi Travels Bolivia’s Death Road [360 Degree Video]
Forget the Nurburgring. Those in search of the ultimate driving thrill know that you can’t top Bolivia’s Yungas Road. This narrow, winding path runs from the city of La Paz to Coroico and its treacherous terrain, poor weather conditions and steep cliffs claim 100 lives a year. As a result it has earned the dubious…
Nissan and Mitsubishi Sign Joint Venture for Minicar Business in Japan
After a preliminary announcement was made in March, Japanese automakers Nissan and Mitsubishi have today revealed initial details of a new minicar joint-venture. The plan involves the development of new minicar models for sale in the Japanese marketplace. Smaller than even the sub-compact class of vehicles, these tiny runabouts are classified not as much by…
Mitsubishi Interested In Electric Formula 1 Cars
The president of Mitsubishi, Osamu Masuko, is “very interested” in producing electric Formula 1 cars, with an eye to mutually compatible technology with their road cars. The governing body of Formula 1, the Federation Internationale de lÀutomobile, announced this month that it is working with representatives of the European Commission to develop a racing series for…
Mitsubishi Eclipse, Endeavor To Die In August
Mitsubishi is killing both its Endeavor crossover and Eclipse coupe and convertible due to slow sales, with both vehicles scheduled to die off in August. The Endeavor never found much love amongst car buyers, but the Eclipse has a long history in the performance car segment, even if its moved further away from its original…
