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2013 Mercedes SL63 AMG First Look – Video: 2012 Geneva Motor Show
Those for whom the 429 hp SL550 just won’t cut it, Mercedes-Benz now offers a higher-performance AMG version of its all-new SL hardtop convertible. Unveiled at the Geneva Motor Show this week, the SL63 AMG gets a 5.5-liter twin-turbo V8 and makes 537 hp, or an even more shocking 590 hp with an AMG Performance…
Making of The Lamborghini Aventador J – Video
The whole world got a treat this past week when Lamborghini unveiled its Aventador J at the 2012 Geneva Motor Show. The one-of-one Aventador J is easily one of the world’s best looking vehicles ever created; and chances are if you weren’t at the Geneva Motor Show, seeing it in person will be slim to…
Audi Introduces R18 e-tron Quattro in Video
If there’s an age old adage in motorsports, then it has got to be “racing improves the breed.” This idea is particularly close to Audi‘s heart, as the German automaker has participated in decades of racing and development for its Quattro all-wheel-drive technology. This year, Audi will field a pair of R18 e-tron Quattro cars which…
BMW 6 Series Gran Coupe Video – First Look: 2012 Geneva Motor Show
Normally a leader when it comes to creating new segments in the auto business, BMW might just be last to the coupe-styled luxury sedan group, revealing the new 6 Series Gran Coupe at the Geneva Motor Show. Designed to take on the likes of the Mercedes CLS and Audi A7, this 6 Series iteration slots…
Chevrolet Volt Fuel Economy Explained in Video
The Chevy Volt is having some rough days. It’s production has been stopped thanks to slow sales, and there is still a ton of misinformation about what type of vehicle it is. In response to the doom and gloom, Chevrolet has published a video to explain how the Volt EPA numbers work, and what they mean….
Ferarri F12 Berlinetta Design Explained in Videos
The Ferrari F12 Berlinetta is an eye catching car, which has been pushed as the most powerful Ferrari ever. But how does it work, and what makes it the fastest and strongest car from the Italian exotic brand? Ferrari world has released a series of six videos, to explain the engineering and specific design cues…
Volkswagen GTI Cabriolet Video – First Look: 2012 Geneva Motor Show
Easily one of the top chick cars of all time, the Volkswagen GTI Cabriolet is back. Not offered in the VW lineup for several generations, the latest cabrio has been unveiled at the Geneva Motor Show. Keeping much of the GTI spirit but with significantly less testosterone, find out more about the car in AutoGuide’s…
Aston Martin Virage Volante Q Video – First Look: 2012 Geneva Motor Show
Named after the Q Division from the James Bond films, Aston Martin launched its new bespoke vehicle customization service at the Geneva Motor Show. Using a matte-blue Virage Volante model with custom treatments for everything from the wheels to the interior, Q allows Aston clients to personalize their vehicle to a level not previously offered….
2013 Nissan Altima Teased Again in Video
Ahead of its 2012 New York Auto Show Debut, Nissan is teasing us with a new video showing off the design of the 2013 Nissan Altima. This is the second teaser from the company, but there are also spy photos as well as an accidental leak that popped up a little while ago. This newest…
Will.i.am Teams up With Chrysler For 300s Commercial
As if his venture into the automotive industry wasn’t enough with IAMAUTO, Will.i.am has shown up again in a Chrysler 300s commercial, selling the car to young club goers with his own song “the hardest ever” playing throughout. The car’s looks, style, and stereo are the focus of the spot, with not even a passing…
Peraves Monotracer MTE-150 Heads to Production with 200-HP – Videos
The Progressive Insurance Automotive X Prize was a global competition that awarded $10-million to three teams that were able to build cars that achieved at least 100-MPGe in real world driving. One of the top three of the competition in 2010 was the E-Tracer 7009, which will now be making its way to production as…
MotorStorm RC for Sony PS Vita Free, Courtesy of Scion – Video
There is probably no better way to attract the attention of a different demographic than by offering something for free. And gamers love free things, especially when it’s an actual game. Sony’s newest portable handheld, the PS Vita, has only been in America for less than a month and Japanese automaker Scion has cleverly teamed up…
2013 Porsche Boxster Video – First Look: 2012 Geneva Motor Show
Given its official world premiere at the Geneva Motor Show, the third generation Porsche Boxster is all grown up. With a larger and lighter chassis, more powerful and efficient engines and an updated look, get all the details in our first look video below. GALLERY: 2013 Porsche Boxster
Bentley SUV Concept Video – First Look: 2012 Geneva Motor Show
Standing out, and for perhaps not all the right reasons, the Bentley EXP 9 F concept is a hard-to-miss debut at the Geneva Motor Show. Unveiled as part of the luxurious British brand’s expansion plans, it’s obvious that Bentley is thinking about growth in emerging markets like India and China with this potential new model….
Ferrari F12 Berlinetta Video – First Look: 2012 Geneva Motor Show
Looking like it was chiseled from a solid piece of brushed aluminum, the Ferrari F12 Berlinetta has been officially unveiled at the Geneva Motor Show today. Quite possibly the most beautiful piece of automotive art work on display at the Swiss auto expo, its looks are matched only by its power with a 6.3-liter V12…
Infiniti Emerg-E Video – First Look: 2012 Geneva Motor Show
Infiniti is preparing to build a flagship performance car – or at least they’re thinking about it. Unveiled today at the Geneva Motor Show, the Infiniti Emerg-E is our first look at just what that halo model might be. Powered by twin-electric motors with a 3-cylinder range extender gasoline engine, Infiniti is promising some impressive…
Custom Chrysler 300S by John Varvatos to be Auctioned for Charity – Video
Famous fashion designer John Varvatos has teamed up with Chrysler to create a one-of-a-kind 300S that will be auctioned off with proceeds benefiting the Stuart House, an organization that serves and protects childhood sexual abuse victims. Known for his high fashion menswear, Varvatos reached out to Chrysler to see if they would be interested in…
Ford Demonstrates MyFord Touch Update – Video
Late last year, Ford announced that they would be introducing a do-it-yourself update for its MyFord Touch system which would give it a more responsive interface with better organization and graphics. Now that update has arrived and Ford wanted to demonstrate just how easy it is to do it. Jim Buczkowski, Technical Fellow and Director…
Lamborghini Aventador J Video – First Look: 2012 Geneva Motor Show
You don’t get much more extreme than a completely open top Lamborghini Aventador. And as far as cars go you don’t get much more expensive than $2.1 million. Those are just a few of the features of the new Aventador J, Lambo’s newest and rarest supercar. Unveiled today at the Geneva Motor Show, get all…
First Fiat 500L Video Released: Geneva Motor Show Preview
The Fiat 500L was revealed ahead of its Geneva Motor Show debut last month, but now on the eve of its debut the Italian automaker has released its first video showcasing the vehicle bumper to bumper. The wagon variant of the Fiat 500 has the “L” in its name for “Large” and is the replacement…
Mercedes-Benz F-Cell Goes Invisible Across Germany
German luxury automaker Mercedes-Benz has launched some very brilliant marketing campaigns lately. The Viano interactive ad campaign was one of the most clever things we’ve ever seen, but it appears that Mercedes’ invisible F-Cell will dethrone it as the best of the best. To promote its newest fuel cell vehicle, Mercedes-Benz decided to make it invisible,…
Chevrolet ‘Under the Blue Arch’ Ads Inspired by ‘The Office’ – Video
Michael Scott and Jim Halpert won’t be selling you a Chevrolet, but the brand’s new advertising campaign is borrowing some comic influence from Randall Einhorn, director of The Office. “The automotive retail advertising landscape is very crowded, so you have to find a way to break through,” said Joel Ewanick, GM vice president and Global Chief…
Lamborghini Unica Teased Ahead of Geneva Motor Show – Video
Lamborghini has just released a teaser video for one of its exciting new models set to debut at next week’s Geneva Motor Show. It’s already believed Lambo will show off the Aventador Roadster, but rumors of a second car, now named the Unica, are confirmed with this teaser. While Lambo’s alphanumeric designations always give a…
Toyota Hybrid Le Mans Race Car Pre-Season Testing, Behind the Scenes – Video
With the recent announcement by Audi that it will enter a hybrid diesel R18 race car at the 24 Hours of Le Mans this season, Toyota is not going to have an easy time trying to take the checkered flag. That said, the Japanese automaker has been rigorously testing its entry, the TS030, a gasoline…
