manchester united
Manchester United Fans Call for Boycott of Sponsors, Including Chevrolet
It all started back in May, when General Motors and Manchester United first discussed forging an advertising partnership. Then GM ousted its Global Marketing head Joel Ewanick, a mere 48 hours before the record sponsorship deal was done.
AutoGuide Week-In-Reverse: 1,000 Karmas Sold, Stick-Shift M6
The automotive industry is a global business that is constantly evolving and growing, and we here at AutoGuide know it can be hard to keep up sometimes. So here is a summary of the top stories you may have missed this week: Fisker Sold Over 1,000 Karmas this Year Fisker will recall a selection of its Karma exotic…
GM Might Return to Facebook Advertising: Exec Says
GM’s about-face advertising policy raised a few eyebrows this month, but based on the latest from GM global chief marketing officer Joel Ewanick, the company might not be quite as far over the cuckoo’s nest as you might think.
Manchester United and Chevrolet Forge Advertising Partnership
General Motors’ advertising strategy made headlines several times already this year, but the latest revelation just might be the strangest yet.
