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The Japanese car company Toyota is known for being one of the largest car companies in the world. Although here in North America, they’re stereotyped as being boring, family friendly cars. Toyota made a huge splash by bringing the Prius Hybrid vehicle to the consumer market. The Prius has quickly become an instantly recognizable vehicle that reached celebrity status. Toyota now has a few Hybrids available, and seem to be leading the way for alternate, green fuel.
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Toyota Releases 2013 Pricing For Five Truck Models
Toyota has just released the pricing for the 2013 Highlander, 4Runner, Sequoia, Tundra and FJ Cruiser. Along with the prices are some nice updates.
Lexus LFA Comes Face-to-Face with LF-LC
The Lexus LF-LC, has just been featured in a video with it’s older brother, the LFA. The meetup occurred at a Lexus test track.
Toyota Motorsports Builds Low-Cost FR-S Based-Racer
Toyota Motorsports has just debuted its new GT86-based race car, engineered for entry-level German track racing that they say can be adapted for international sales.
2013 Toyota Auris Commerical Uses Transgender Model
Toyota’s new Japanese-market ads for the 2013 Auris show that this is a car for only a select part of the buying public.
Toyota Japan Retirees Spending Golden Years Farming
In Japan’s Toyota City, retirees from the automaker that loans it’s name to the city are spending their golden years working on farms.
Prius Earns First 5-Star Rating in Uber-German EcoTest
The Toyota Prius has just undergone the new EcoTest from Germany’s ADAC (equivalent of AAA but with more authority). The car is the first ever to score a perfect 5 out of 5 stars in the test, out of 56 vehicles that have been tested thus far.
F-150 Hybrid Planned as Joint Ford-Toyota Project
Toyota and Ford began a partnership last year to develop a hybrid system for trucks and SUVs, and according to a “high ranking Ford engineer” the goal is a Ford F-150 hybrid.
Toyota GT 86 Saves the Oppressed in New Commercial
Scion’s FR-S is known as the Toyota GT 86 in Europe, and in this animated commercial from the UK, an Orwellian world is portrayed where pixelated people do not get to feel alive, and the FR-S becomes their salvation.
Lexus Shows Off IS-F Pikes Peak Vehicle
Lexus has just posted a video of its IS-F CCS-R screaming up Pikes Peak during last weekend’s hill climb, placing second in its class.
Toyota RAV4 EV Aerodynamics Detailed in Video
Toyota has just released the second part of a video series chronicling the development of the RAV4 EV. This video focuses on the aerodynamics of the electric crossover.
Toyota Returns to WRC with Yaris, Sort of
Toyota’s new TMG performance division is debuting the production model, Yaris R1A racer, at the ninth round of the WRC.
Toyota Enlists Medal of Honor Recipient to Help Veterans
Toyota recognizes that veterans do not have an easy time transitioning to a civilian life. That is why the automaker has launched a partnership to help vets find employment.
Toyota Sets New EV Pikes Peak Record
Toyota‘s TMG EV P002 caught many people’s attention when it debuted in its full livery prior to this weekend’s event. Powered by two axial-flux motors, it packs nearly 470-hp and 664 lb-ft of torque.
Toyota Teases Future Motorsports Plans: Hints at GT86, WRC
This year, Toyota celebrated its 55 years of motorsport heritage by making a return to the 24 Hours of Le Mans with the hybrid TS030 race car. The automaker is now hinting its future motorsports plan, releasing a video that highlights its storied history on the track.
Lexus Contemplates Increasing North American Production
Lexus already builds the RX crossover in Canada, but with the rising yen Toyota USA president Jim Lentz is making it clear that more models are headed for U.S. assembly.
Toyota Pikes Peak EV Racer Testing in Full Livery
Toyota’s Pike Peak Hill Climb car has already stirred up its fair share of interest. The electric racer is now testing in full livery in preperation for the race this Sunday.
2013 Lexus LS Wood Interior Takes 38 Days to Make- Video
The new Lexus LS is the brand’s flagship, and is trying to stay true to the the original LS, which launched the brand with an obsessive commitment to quality. This latest video reveals the manufacturing process of the steering wheel, and shows the tradition is alive and well.
Google Self Driving Cars Claim 300,000 Miles of Testing
Google is adding the Lexus RX450h to its self-driving car lineup as it looks toward testing in different environments and terrains, pushing ahead with developing its technology.
Toyota’s Plan to get Gen Y Driving
With two of every five car buyers coming from Generation Y, Toyota is recognizing the importance of appealing to America’s next wave of car buyers and the vastly different tastes they carry.
Five Popular Cars to Avoid: Consumer Reports
Sometimes the hype surrounding a car can make it seem like a better choice than it actually is, and to combat the false reputations some cars get, Consumer Reports has released a list of five popular vehicles that should be avoided.
Chevrolet Volt Sales Hold Steady, Nissan Leaf Continues to Struggle
As July’s car sales figures start to trickle in, the Chevrolet Volt continued its dominance against the Nissan Leaf for the sixth straight month in a row.
Toyota RAV4 EV Detailed in Development Videos
Toyota’s new RAV4 EV was developed in partnership with Tesla Motors. The development of the electric crossover has been chronicled in five youtube videos, the first of which has just been released.
Toyota Boosts Production in Bid for Sales Crown
Toyota is on track to be the world’s largest automaker again, and apparently, the automaker agrees, having just increased production this year by about 300,000 vehicles.
Electric Car Revolution: 10 Future EVs
The Chevrolet Volt and Nissan Leaf initiated a whole new movement in the auto industry. With the realization that an all-electric vehicle can be useful in everyday driving situations thanks to a large battery and more efficient fast charging technology, automakers are hopping on the electric vehicle bandwagon. “Overall automakers want to be…
